Terms and

GRAVITATE Digital | Digital Marketing Agency

Website Terms and Conditions

Website Terms of Use

The Website



Material appearing on this website is subject to copyright vested in GRAVITATE Digital or third parties. All content on this website is protected by Australian and International copyright and other intellectual property laws. Users may not do anything which interferes with or breaches those laws or the intellectual property rights in the content.

Users may download, display or print a copy of material from this website only for personal, non-commercial use, or use within their own organisation provided that:
(a) The website of GRAVITATE Digital is acknowledged as the source, including the reference https://www.gravitatedigital.com.au/;
(b) The material is not amended or modified in any way (including any copyright notice); and
(c) This permission is revocable at any time by GRAVITATE Digital.

All other use of the website content is not permitted without the copyright or trademark owner’s permission. GRAVITATE Digital asserts the right to be recognised as the author of the material and the right to have its material remain unaltered.

Apart from any use as permitted under the Copyright Act 1968 (Cth), all other rights are reserved.

Nothing displayed on the website should be construed as granting any licence or right to use, reproduce or adapt the GRAVITATE Digital logo without the express written permission of GRAVITATE Digital.

Requests and inquiries concerning reproduction and rights should be addressed to GRAVITATE DIGITAL, PO BOX 250 Cabarita Beach, NSW 2488.

The website may include third-party content subject to that third party’s terms and conditions of use. External website images, if any, accessible on this website are used with the permission of the authors of those websites and must not be reproduced without obtaining the permission of the author of those materials.

The copyright in material appearing on websites that are linked from this website vest in the author of that material, or the author’s licensee (subject to the operation of the Copyright Act 1968 (Cth)). Links to third-party websites do not constitute any endorsement or approval of those websites or the owner of those websites.


GRAVITATE Digital does not warrant the accuracy, reliability or completeness of the content on the website. The content is provided to users ‘as is’ and on an ‘as available’ basis and on the condition that users undertake all responsibility for assessing the accuracy of the content and rely on it at their own risk. All content on the website may be changed without notice.

GRAVITATE Digital will have no responsibility or liability in relation to any loss or damage that users incur, including damage to their software or hardware, arising from their use or access to this website.

GRAVITATE Digital does not warrant that functions contained in the website content, such as hyperlinks, will be uninterrupted or error-free, that defects will be corrected or the server that makes it available, are free of viruses, malicious computer code or bugs.

To the extent permitted by law, all other representations, conditions or warranties, whether based in statute, common law or otherwise are excluded. Liability of GRAVITATE Digital, for any breach of a term or condition implied by law is limited at GRAVITATE Digital’s discretion, to the supply of any service again or the payment for the cost of having any service supplied again.

Users indemnify GRAVITATE Digital against any action, claim, loss or expense it incurs which arises from their use of the website, including as a result of them submitting content to the website in any form.

GRAVITATE Digital does not guarantee, and accepts no legal responsibility whatsoever arising from or in connection to the accuracy, reliability, currency, correctness or completeness of any material contained on this website or on other websites by links from this website and makes no warranties that the information contained on this website or any links from this website are free of infection by computer viruses or other contamination. 





Service Terms and Conditions

By engaging the services of GRAVITATE Digital, you confirm that you are in agreement with and are bound by the terms and conditions below:



1. All pricing reflected is exclusive of GST and is in Australian Dollars.
2. Copy | Framework and in brand language to be provided by you in collaboration with our ad copywriting team.
3. Content | To be provided by you or form a separate scope of work with our drone, videography, graphic design and photography team.
4. Approvals | 1 first proof and final artwork round (as desired). 1 tick approve and comment approval options available.Reporting | 1 monthly report provided as well as the ability to provide fluid reporting access for daily or weekly performance checkups.
5. GRAVITATE Digital agrees to provide Client with Services as outlined in an Agreement and only where an agreement is provided either by email, telephone, or mail. GRAVITATE Digital will carry out work only for clients who are 18 years of age or above. An agreement is deemed to be a written or verbal agreement between GRAVITATE Digital and the client, this includes telephone and email agreements.
6. The Services and any material provided to GRAVITATE Digital pursuant to the Services will not infringe any third party’s intellectual property rights; and it will comply with all applicable laws in respect of the subject matter of this Agreement, including without limitation, the Australian Privacy Act, 1988.
7. Client agrees to cooperate with GRAVITATE Digital in all matters relating to the Services and provide such access to the Client's premises and data and such office accommodation and other facilities as may reasonably be requested by GRAVITATE Digital and as necessary, for the purposes of the provision of Services.
8. GRAVITATE Digital deploys only white-hat services and marketing strategies. No spam marketing or invasive marketing will be undertaken.For efficient workflow together, we require your reply within 48 hours of receiving communication from GRAVITATE Digital.
9. GRAVITATE Digital is not responsible for commenting to Client customers who reply on active ads, or for any spam/reported/negatively viewed or perceived ads or marketing, or for the comments or engagement responses of the audiences.
10. In relation to Ads Management:
10.1 GRAVITATE Digital is authorised by You to manage the ads accounts on behalf of You via the respective paid ads platforms detailed in this Agreement if applicable.
10.2GRAVITATE Digital is not responsible for disabled or restricted ads accounts. There are variables outside of ads management control that can affect an account health. GRAVITATE Digital takes pride in policy knowledge and will act with due diligence and with the client’s best interests in mind where possible.
10.3 Please be aware that changes in landing pages for ads may cause ads to no longer be effective. Please discuss any changes with GRAVITATE Digital.
11. In relation to Ads Management:
11.1 Ad learning phases. The nature of paid advertising relies on data feedback and learning from the results over time. Learning phases for new account management are a minimum of 3 months. This allows time for data to be collected and analysed and our optimisation techniques to be implemented. An account active for less than 3 months is volatile and may not be indicative of your accounts long term ads account performance, GRAVITATE Digital ads performance or the potential of performance marketing as a whole for your brand.
12. In relation to Meta Ads Management:
12.1 The Facebook pixel is an analytics tool that measures the effectiveness of ads advertising by understanding the actions people take on a website. If a pixel is not already set up on the website, GRAVITATE Digital will provide the main contact with information on how to install the pixel either internally if capable, or via the website developer where applicable.
12.2 To enhance the performance of Facebook ads, we strongly suggest that you manage and respond to all comments, direct messages and reviews on social media pages, posts and ads. GRAVITATE will not respond to comments or DMs.
13. In relation to Google Ads Management:
13.1 The Google Tag Manager allows Tags to be updated on a website or mobile app. If tags are not already set up on the website, GRAVITATE Digital will provide the main contact with information on how to do this either internally if capable, or via the website developer. GRAVITATE Digital will not install the tags on a client’s website.
14. GRAVITATE Digital will diligently work to mitigate ad account disablement issues, but the client acknowledges that GRAVITATE cannot be held liable or responsible for any ad account shutdown or blockage that may occur during setup or management.Various external factors, beyond the control of GRAVITATE, can lead to account disablement or restrictions. These factors can encompass the lifespan of the client's business, the prior health and setup of Instagram handles, Facebook pages, websites, ad accounts, including targeting, billing, framework, and ad health. Additionally, current or updated landing pages, product or service page quality, compliance with regulations, ad policies, industry restrictions, and local/international rules can contribute to disablement.Should an account be disabled, it is the client's responsibility to directly engage with the platform to rectify account health. This often entails complying with platform security measures, such as providing business verification documents, ID verification, and proof of account ownership, as required by the platform's master user.Should the client request GRAVITATE Digital's assistance in resolving a disabled account or during the month of management, the client acknowledges and agrees that the monthly management fee will apply. This fee will cover the necessary time spent by GRAVITATE Digital to liaise with the platform and assist in the resolution process.
15. In relation to Email Marketing Services:
15.1 The Client commits to full compliance with the Spam Act 2003 of Australia. It is your responsibility to ensure that all email marketing campaigns and strategies executed on your behalf will adhere strictly to the guidelines and regulations set forth by this act.
15.2 Opt-In Procedures:
15.2.1 Explicit Consent: It is the Client's responsibility to ensure that all recipients of email campaigns managed by GRAVITATE Digital must have given explicit consent to receive such messages.
15.2.3 Record Keeping: The Client will maintain records of all opt-ins to provide evidence of explicit consent when required.
15.3 Opt-Out Procedures:
15.3.1 Unsubscribe Mechanism: Every email sent as part of a campaigns will contain a clear and accessible mechanism for the recipient to unsubscribe from future communications.
15.3.2 Prompt Removal: It is the Client's responsibility to ensure that once a recipient chooses to opt-out or unsubscribe, their email address will be removed from the mailing list within a maximum of five business days, ensuring they receive no further commercial messages.Monitoring: The Client will regularly monitor and update mailing lists to ensure that all opt-out requests are honoured promptly.
15.4 Handling Complaints:
15.4.1 Receipt of Complaints: Any complaints related to email campaigns, whether they are about content or frequency, will be directed to the Client to respond to.
15.4.2 Response Time: All complaints will be acknowledged within three business days of receipt by the Client. A comprehensive investigation and response will be provided to the complainant within 15 business days.
15.4.3 Action and Rectification: Based on the nature of the complaint, appropriate action will be taken by the Client.
15.4.4 Record of Complaints: The Client will maintain a record of all complaints received, actions taken, and any changes implemented as a result.
15.5. List Management
15.5.1 Handling and Maintenance: The Client maintains to responsibly handle and maintain their email list. This includes storing the list in secure environments, implementing data protection measures, and ensuring that the integrity of the list.
15.5.2 Ethical and Legal Sourcing: All email addresses added to the Client's list, provided by the Client, must be obtained through legal and ethical means. Including ensuring explicit consent has been given by the individual associated with the email address, ensuring no email addresses are sourced from third-party vendors unless they can verify the ethical and legal procurement of said addresses and abstaining from practices like email scraping, purchasing bulk lists without consent verification, or any other method that might infringe upon individuals' privacy rights.
15.5.3 Transparency with Client: GRAVITATE Digital will provide, upon the client's request, detailed information regarding the sourcing of any email addresses added to the list during this engagement. This includes the methods of acquisition and any third-party involvement.
15.5.4 List Ownership: The client retains full ownership of their email list. At no point will GRAVITATE Digital claim ownership, nor will it use the list for purposes outside the scope of this agreement, share it with third parties, or use it post-engagement without the client's explicit consent.
15.5.5 Data Protection and Security: It is the Client's responsibility to employ industry-standard security measures to protect the email list from unauthorised access, data breaches, or any potential misuse.




Applicable for Performance Marketing/Paid Ads Services:
1. Whilst we deploy many budget monitoring and capping procedures in our management, actual ad spend and budget may not align exactly. Spend may fluctuate 10-20% over or under each month. GRAVITATE Digital will not be liable to pay for ad spend above budget. While slight fluctuations may occur on target budget, our goal will always be to spend at budget, or aim slightly below budget as a precaution.
2. GRAVITATE Digital will endeavour to spend up to the confirmed Ad Investment Budget in the allocated time frame.
3. Budget cap-out limits will be set where possible, to cap the ad spend. Budget caps may also be used as part of a strategy, turning off the account to conserve budget to spend later.
4. Unless authorised and made aware to GRAVITATE Digital beforehand in writing, no changes are to be made by the Client to any ads account managed by GRAVITATE Digital (e.g. creating ads, boosting posts, adding users, changing budget). 
5. The initial monthly Ad Investment Budget will continue to be used each month unless otherwise communicated in writing, 3 business days in advance of a new management month. 
6. Where actual Ad Investment is below the Initial Ad Investment Budget, GRAVITATE Digital fees remain the same.
7. Where Ad Investment Budget is more than the Initial Ad Investment Budget GRAVITATE Digital fees increase. Any increase will be invoiced in arrears.
8. If You wish to reduce your Ad Investment Budget, a decrease in budget during a month will not reduce the management fee for that month. The new management fee will be issued the following month.




1. This Agreement will commence on the date specified in the Agreement and will continue until terminated in accordance with this Agreement.
2. GRAVITATE Digital can terminate this agreement at any time with written notice and without cause.
3. Client can terminate the contract by giving 30 days written notice to GRAVITATE Digital and all fees owing as per this Agreement are paid to GRAVITATE Digital, including any outstanding fees and cancellation period fees, unless otherwise agreed in writing by GRAVITATE Digital.
4. A party may terminate this Agreement with immediate effect by giving written notice to the other party if a party breaches any provision of this Agreement.
5. Each party must, immediately following the expiry or earlier termination of this Agreement, return to the other party or destroy (at the other party’s option) all confidential information; and other materials belonging to the other party; which is/are in the possession, custody, or control of the respective party.
6. Termination of the Agreement shall not affect any of the parties' rights and remedies that have accrued as at termination, including the right to claim damages in respect of any breach of this Agreement which existed at or before the date of termination.
7. Termination will only be in effect when outstanding balances and invoices are paid in full.
8. Without prejudice to any other remedies, GRAVITATE Digital may at any time suspend or terminate the supply of Services to the Client and any of its other obligations under the terms of the Agreement being breached. GRAVITATE Digital will not be liable to the Client for any loss or damage the Client suffers because GRAVITATE Digital exercises its rights under this clause.
9. If you do not respond to information requests in 30 days, GRAVITATE Digital reserves the right to cancel this agreement.




1. No one other than a party to this agreement shall have any right to enforce any of its terms.
2. Any Services that GRAVITATE Digital undertakes may be detrimentally affected if Client has: 
2.1 Employed the services of another digital marketing agency in relation to the Services, or
2.2 Created any duplicate sites, duplicate content or pages, redirects or doorway pages, pixel data, or 
2.3 Requested or exchanged links with link farms or undertaken any spamming techniques which may harm the website or GRAVITATE Digital’s relationship with Facebook and Google advertising. 
3. Client will make aware the skills and experience of its employees to ensure we carry out appropriately trained measures when collaborating.
4. GRAVITATE Digital is not liable for any occurrences in the Client Ads account or Client website before and after the term of this Agreement. 
5. Neither party is nor shall be a partner, joint-venturer, agent or representative of the other party solely by virtue of this Agreement. Neither party has the right, power or authority to enter into any contract or incur any obligation, debt or liability on behalf of the other party.
6. GRAVITATE Digital is not liable for any outcomes or results related to the use of copy or content.
7. All marketing liabilities are to remain with the Client. Paid ads accounts are accessible to the Client for perusal at all times.
8. Client provides permission to GRAVITATE Digital to communicate directly with any and all necessary staff including third-party contacts in relation to the execution of the Services. 
9. Client is responsible for ensuring that their website is always active and accessible.
10. Client is responsible for being accessible and providing the necessary content, copy, and access to complete the Services to the best of GRAVITATE Digital’s ability.
11. Client is responsible for the accuracy, completeness and propriety of information concerning your products and services furnished to GRAVITATE Digital verbally or in writing in connection with the performance of this Agreement.
12. GRAVITATE Digital is not responsible for the purchase, maintenance or renewal of Client domain names or website platform subscriptions. 
13. As applicable for Website Development - Design Credit is appreciated. e.g. A link to GRAVITATE Digital may appear in either small type or by a small graphic at the bottom of Client’s website. The Client also agrees that a website developed for the Client may be presented in GRAVITATE Digital’s portfolio.
14. GRAVITATE Digital is a paperless organisation. Unless otherwise specified in the Agreement, any text will be provided by the Client in electronic format (via e-mail, Dropbox or Google Drive) and that all photographs and other graphics will be provided electronically in .gif, .jpeg, .png or .tiff format. Although every reasonable attempt shall be made by GRAVITATE Digital to return to the Client any images or printed material provided for use in creation of the Services, such return cannot be guaranteed.
15. GRAVITATE Digital holds no responsibility for content or copy that is copyright or another's intellectual property. This responsibility exists with the client to ensure that they own or have approval to use any/all content and copywriting. Any adjustments or changes to content or copy after creation will be billed at an hourly rate.
16. Content and copy that is rejected from advertising platforms or an account that is disabled from a platform is not the responsibility of GRAVITATE Digital to reinstate. Assistance in reinstating disabled accounts will ber billed at GRAVITATE Digital’s standard hourly rates.
17. Web Browsers -  Client agrees that GRAVITATE Digital cannot guarantee correct functionality with all browser software across different operating systems. As such, GRAVITATE Digital reserves the right to quote for any work involved in changing the website design, content creation etc for it to work with updated browser software.
18. Post-Placement Alterations - GRAVITATE Digital cannot accept responsibility for any alterations caused by a third party occurring to the Client’s website once installed. Such alterations include, but are not limited to additions, modifications or deletions.
19. GRAVITATE Digital is not responsible for any disapproved or rejected ads. 
20. Search Engines - GRAVITATE Digital does not guarantee any specific position in search engine results for Client websites. 
21. Backups - Client is responsible for maintaining their own backups with respect to the Client’s website and GRAVITATE Digital will not be liable for restoring any client data or client websites except to the extent that such data loss arises out of a negligent act or omission by us.
22. Websites and ads or any content relating to the Services cannot be used to disseminate, communicate, store or transmit: content sexually-explicit in nature, information that contains virus', worms or malicious elements, copyright infringing data; trade secret protected data; data that infringes; on any intellectual property, publicity rights or privacy rights; is defamatory, harassing or threatening; relates to illegal business operations or schemes; contains deliberately misleading, incomplete or deceptive content; or is deemed inappropriate by GRAVITATE Digital.




1. Any Ad Accounts created or maintained by GRAVITATE Digital for the purposes of providing Services to the Client shall be the property of the Client, and the Client shall have unfettered access to such accounts, both during the term of the Agreement and after its termination or expiry. 
2. IP within an ads account can be removed by GRAVITATE Digital at any time, at its sole discretion; if it deems that this IP is redundant or that of GRAVITATE Digital's unique frameworks, audiences, strategies or advertising techniques. It is up to the discretion of GRAVITATE Digital to remove any IP from any website, platform or correspondence as it deems necessary to safeguard its IP.
3. GRAVITATE Digital has valuable intellectual property which it will use to provide the Services: copyright and other intellectual property rights in any recommendation, marketing platforms (Eg. Facebook ads, Google ads), emails and other text communications, action plans, or other documents (print and electronic), including but not limited to creative descriptions, design, documentation, and know-how, created by the GRAVITATE Digital.
4. The IP instilled as part of GRAVITATE Digital service is intended only for the recipient and must not be shared with other parties under any circumstances unless otherwise agreed upon by GRAVITATE Digital in writing.
5. GRAVITATE Digital acknowledges that the Client may contribute its own intellectual property to assist GRAVITATE Digital with the provision of the Services. Client Intellectual Property includes, without limitation, keywords, creative descriptions, or other company-wide intellectual property. All Client Intellectual Property contributed by the Client shall remain the property of the Client. To the extent that GRAVITATE Digital requires use of the Client Intellectual Property in providing the Services, the Client grants GRAVITATE Digital a limited, royalty-free license to use the Client's Intellectual Property for the term of this Agreement, to the extent necessary to provide quality Services.
6. The Proprietary Information is and shall remain the sole and exclusive property of GRAVITATE Digital. Client shall have only the limited rights with respect to the Proprietary Information expressly granted in this Agreement, and all rights not expressly granted by GRAVITATE Digital are reserved. Client agrees that only GRAVITATE Digital shall have the right to alter, maintain, enhance or otherwise modify the Proprietary Information. Client shall not disassemble, decompile, manipulate or reverse engineer the Proprietary Information and shall take all necessary steps to prevent such disassembly, decompiling, manipulation or reverse engineering of the Proprietary Information. Under no circumstances shall Client sell, service, publish, display, copy, distribute, or otherwise make available the Proprietary Information in any form or by any means, except as expressly permitted by this Agreement, including without limitation the transfer to a third party or, if not expressly prohibited by this Agreement, as allowed under the fair use provision of Australian law. Client will take all reasonable steps, in accordance with the best industry practices, to protect the security of the Proprietary Information and to prevent unauthorised use or disclosure. Client is responsible for all access to and use of the Proprietary Information by Client’s employees or agents or by means of Client’s equipment or Client’s usernames and passwords, whether or not Client has knowledge of or authorises such access or use.
7. It is the Clients responsibility to remove accounts and users at the conclusion of work together.
8. Client guarantees that all elements of text, images, or other artwork provided to GRAVITATE Digital are either owned by Client or that the Client has permission to use them and any recognition required is communicated to GRAVITATE Digital by the Client.
9. GRAVITATE Digital shall obtain releases, licenses, permits or other authorisation to use testimonials, copyrighted materials, photographs, art work or any other property or rights belonging to third parties obtained by GRAVITATE Digital directly for use in performing Services (if applicable).
10. When Client final payment for the Services has cleared, copyright will be automatically assigned as follows: Client will own the visual elements that GRAVITATE Digital creates for the Services. GRAVITATE Digital gives you source files and finished files (if applicable), GRAVITATE Digital is not required to keep a copy. Client owns all elements of text, images and data Client provided, unless someone else owns them.
11. Client must indemnify GRAVITATE Digital and hold GRAVITATE Digital harmless from any claims or legal actions related to the content of Client website or ads in relation to the Services.


1. Client acknowledges that the Services may describe information that may be deemed to be sensitive information by some consumers. It is the policy of GRAVITATE Digital to respect the request of consumers to remove their name, mailing address, e-mail address or telephone number from use in solicitation. Client’s agreement to comply with this policy is an integral condition to entering into this Agreement.
2. Good practice suggestion to remain transparent with customers visiting the Client website is to update the existing website privacy policy and GDPR notifications with the addition of the following: We allow Gravitate Digital Pty Ltd unfettered access to specific marketing and sales information to perform various digital business activities on behalf of us. GRAVITATE Digital are acting on behalf of Client and are therefore void any liability to any person or entity for the proper performance of Services, privacy breaches or legal omissions, as detailed in their terms and conditions set forth on their website (https://gravitatedigital.com.au/). This is not legal advice.
3. Each party undertakes that it shall not at any time disclose to any person any confidential information concerning the business, affairs, processes, clients or suppliers of the other party, except as permitted below:
3.1 GRAVITATE Digital may disclose the other party's confidential information in respectful and in scope;
3.2 To its employees, officers, representatives, subcontractors or advisers who need to know such information for the purposes of carrying out the party's obligations under this Agreement; and
3.3 Each party shall ensure that its employees, officers, representatives, subcontractors or advisers to whom it discloses the other party's confidential information comply with this clause as may be required by law, a court of competent jurisdiction or any governmental or regulatory authority. Neither party shall use the other party's confidential information for any purpose other than to perform its obligations under this Agreement.





1. The execution and delivery of this Agreement and future evolutions of this Agreement will not result in the breach of, or create on behalf of any other party the right to terminate or modify, (i) any license, sublicense or other agreement relating to any Intellectual Property or (ii) any license, sublicense and other agreement relating to Third Party Intellectual Property. 
2. The Client will identify to GRAVITATE Digital each material license or material agreement pursuant to which the Client have licensed, distributed or otherwise been granted any rights to any Third Party Intellectual Property. 
3. GRAVITATE Digital is not liable for any or all third-party intellectual property used in connection with these Services.
4. Except as otherwise stated in a Scope of Work, Client shall have sole responsibility for obtaining any Intellectual Property Rights of third parties necessary to enable the parties to deliver the Services or otherwise perform their obligations hereunder. The party required to obtain the Intellectual Property Rights shall indemnify, defend and hold harmless GRAVITATE Digital (as well as any others acting by or under authority of the other party) for any loss, liability, damage, or expense (including court costs and attorney fees) arising out of a claim of infringement of such Intellectual Property Rights arising in connection with the Client or by virtue of the performance of GRAVITATE Digital’s obligations hereunder with respect thereto.
5. Although GRAVITATE Digital does its best in recognising the suitability of 3rd party components such as Third Party Payment Gateways or SSL certificates, any unforeseen limitations of 3rd party components are beyond our control. GRAVITATE Digital takes no responsibility for any open source products such as WordPress, Open Source carts, Shopify etc. It is the Client's responsibility to update all components and third-party software. 
6. GRAVITATE Digital offers packages in coordination with third-party providers. Changes to the third-party provider’s rules and policies may ultimately affect the services we provide.


1. As an agency, we agree not to share your sensitive data with any third party. Your databases, website data and confidential client data is secure.

2. How you as the client and us as the agency are going to use your custom audience data correctly - Facebook’s custom audiences feature enables you (our client) to create an audience using your data such as email addresses and phone numbers. When using Facebook’s custom audiences feature, your data is locally hashed on your system before you upload and pass such data to Facebook to be used to create your custom audience (the “Hashed Data”). Without limiting any agreement between you and Facebook, by clicking “I accept,” passing to Facebook the Hashed Data, or using custom audiences or advertising, you agree to the following:

a) You represent and warrant, without limiting anything in these terms, that you have all necessary rights and permissions and a lawful basis to disclose and use the Hashed Data in compliance with all applicable laws, regulations, and industry guidelines.
b) If you are using a Facebook identifier to create a custom audience, you must have obtained the identifier directly from the data subject in compliance with these terms.
c) If you are providing Hashed Data, you agree to use only provide the agency with data that is owned by you as the advertiser and not to augment or supplement the data with other data except as expressly authorised by Facebook. You represent and warrant that you have the authority to use such data on their behalf and will bind the advertiser to these terms.You represent and warrant that the Hashed Data does not relate to data about any individual who has exercised an option that you have, directly or indirectly, committed to honouring or provided to opt out of having that data disclosed and used by you or on your behalf for targeted advertising.
d) To the extent an individual exercises such an opt-out after you have used data relating to that individual to create a custom audience, you will remove that data subject from the custom audience.
e) You instruct Facebook to use the Hashed Data for the matching process.

3. Facebook will not share the Hashed Data with third parties or other advertisers and will delete the Hashed Data promptly after the match process is complete. Facebook will maintain the confidentiality and security of the Hashed Data and the collection of Facebook User IDs that comprise the custom audience(s) created from your Hashed Data (“your custom audience(s)”), including by maintaining technical and physical safeguards that are designed to
(a) protect the security and integrity of data while it is within Facebook’s systems; and
(b) guard against the accidental or unauthorised access, use, alteration or disclosure of data within Facebook’s systems.

4. Facebook will not give access to or information about the custom audience(s) to third parties or other advertisers, use your custom audience(s) to append to the information we have about our users or build interest-based profiles, or use your custom audience(s) except to provide services to you, unless we have your permission or are required to do so by law.

5. Facebook may modify, suspend or terminate access to, or discontinue the availability of, the custom audiences feature at any time. You may discontinue your use of the custom audiences feature at any time.
6. You may delete your custom audience(s) from the Facebook system at any time through your account tools.You may not sell or transfer custom audiences, or authorise any third party to sell or transfer custom audiences. These Custom Audiences Terms and, to the extent applicable, the Data Processing Terms, govern the provision by you of Hashed Data to us and your use of the custom audiences feature, and your use of custom audiences for advertising. They do not replace any terms applicable to your purchase of advertising inventory from Facebook (including but not limited to the Facebook Advertising Guidelines at https://www.facebook.com/ ad_guidelines.php, and such terms will continue to apply to your ad campaigns targeted to your custom audience. The custom audiences feature is part of “Facebook” under Facebook’s Terms of Service (https://www.facebook.com/ legal/terms, the “Terms”), and your use of the custom audiences feature (including your use of data) is deemed part of your use of, and actions on, “Facebook.”

7. In the event of any express conflict between these Custom Audiences Terms and the Terms, these Custom Audiences Terms will govern solely with respect to your use of the custom audiences feature and solely to the extent of the conflict. Facebook reserves the right to monitor or audit your compliance with these terms and to update these terms from time to time.



Email Terms and Conditions