Our approach is immersive and solution focussed including Website UX & Conversion Funnel optimisation, Search Engine Optimisation (SEO), digital analytics e.g. Google Analytics. We do this all day, every day and have been passionately performing in this niche for over a decade.
We host weekly extensive training as a systematically part of our business so that our team are up-to-date with the latest industry trends and technologies.
We foster development of long-term relationships with clients, with a focus on deepening and narrowing the relationship over time.
In-depth analysis of clients' target audience and competitors to create a highly targeted digital strategy, tailored to your business as if it was our own. All language, design and presentation will be a seamless extension of your brand.
We audit your website, from the header to the footer, home page through to products and service pages. We report on user experience (UX) improvements as well as techniques to improve your conversion rate optimisation.
Customer Experience Strategy
Customer Perception Mapping
We run reports on your current SEO rankings and audit your current SEO environment for improvements and upgrades.
Our services include Brand Analysis, Content Analysis, Competition Analysis, Campaign Strategy & Creative, Target Market Research and Copywriting Checkup.
What is Digital marketing strategy?
A digital marketing strategy is a plan for using digital marketing channels and tactics to achieve specific business goals. A digital marketing strategy should align with a business overall marketing and business strategy and should include goals, target audience, budget, and tactics for reaching those goals.
Why is a digital marketing strategy important?
A digital marketing strategy is important because it helps businesses focus their efforts and resources on the most effective digital marketing channels and tactics. Without a digital marketing strategy, businesses may waste time and money on initiatives that are not aligned with their goals or target audience. A digital marketing strategy also helps businesses track and measure the performance of their digital marketing efforts and make adjustments as needed.
What are the key components of a digital marketing strategy?
The key components of a digital marketing strategy include: Goals: What do you want to achieve with your digital marketing efforts? Target audience: Who are you trying to reach with your digital marketing efforts? Budget: How much money do you have available for your digital marketing efforts? Pillars: What digital marketing pillars will you use to reach your goals and target audience, such as paid advertising, social media marketing, or content marketing?
Can GRAVITATE Digital help my business with digital marketing strategy?
Yes, GRAVITATE Digital's team of digital marketing strategy experts can help your business create and implement an effective digital marketing strategy. They can help you define your business goals, identify your target audience, conduct a digital marketing audit, set your budget, and identify the most effective tactics for reaching your goals. They can also provide insights and recommendations to help you optimise your strategy to align with your business goals.