Increase Instagram Engagement

It’s so important to engage with your audience, not only to build new connections but to foster existing relationships. 5 tips to increase Instagram engagement for your business.

Want to Increase your Instagram Engagement?

Have your Instagram followers, comments or likes been a bit stagnant or non-existent lately? Fear not, we’ve got some tips heading your way!

1. Be Present | Leave a meaningful comment on a post to start a conversation. Maybe try an open ended question.

Other people might be in the same boat as you - don’t be scared to show them some love with a thoughtful comment about their content, business or brand. What comes around goes around. They may even hit reply or check out your content. Can you think of a simpler way to gain a new follower?

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2. Hashtags | Explore popular hashtags within your industry - interact and engage!

Always use hashtags in your captions! Explore popular industry specific hashtags to get your brand out there. Maybe even do a few branded terms too, that way your customers have a space to share them using your products. Potential customers also then have an easily accessible place to see positive reviews.

3. React | Quick react to a person's story with emojis. Your name will stand out over time.

It takes 0.2 seconds to swipe up and click an emoji on and Instagram story. Doing this consistently will help you to stand out over time, get people to your profile and maybe you’ll gain a new follower or two.

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4. DM | Stand out in their DMs. Let them know you're a fan, that you'd love to work together or just say 'hey!'

Speaking of DM’s… try sliding in there first. Maybe try reaching out to someone you look up, let them know you admire their work ethic. Reach out to a customer, ask for some feedback on your products, or if they’ve got a big following, see if you could work together. We've got you thinking right?

5. Notifications | Turn. On. Notifications. Be the first to like, comment or share. You're on the ball.

Make sure your notifications are on. Get back to your followers in a timely manner, whether its a comment or a DM.

Want to learn more? Reach out to the GRAVITATE team today for a chat.



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Frequently asked questions

How is Gravitate Digital different from other DIGITAL marketing agencies?

As one of Australia's leading digital marketing agencies, we tailor high-quality and intelligent digital marketing outcomes for thoughtful brands with a genuine purpose. A beautiful thing about the vast digital space is that we perform digital marketing worldwide with businesses of all shapes and sizes. From local reach, Australia-wide to global. eCommerce, service-based or wholesale. B2C, B2B and any other abbreviated industry type, we can help. We do not cookie-cutter our approach. With every relationship, we always start with a discovery call, to listen to you and your story. We learn about your brand, your customers and the industry. This teaches us how we can best deliver results. Great results are one thing, but if we can’t measure and understand the results, how will we know where to adjust, improve or hone in on in the future? We share it all, the good, the bad and the ugly data as it’s all useful in helping us refine our approach. It’s all the information that teaches us. Therefore, we make sure our reporting is measurable, it’s meaty so that you are holistically informed and we as a combined team make the best decisions together to grow your brand. Your success is our success. We truly care about our clients. We don't have one person looking after 50 accounts and have never dreamed of growing our business in that direction. We've put together a team of innovative players, strategic thinkers, and hybrid performance marketing specialists. We wear out keyboards faster than a keyboard warrior with our time in the accounts we manage; often sneak a sunset or sunrise surf in and invent all the best excuses to plan the next snowboard or hiking trip with friends and family. This balance of prospering and play keep us tapped into the real world, whilst nurturing a genuine curiosity to keep current in the ever-evolving digital space.

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It’s so important to engage with you audience, not only to build new connections, but to foster existing relationships.